Genealogy and Economics

The data below from the US Census Bureau (Year 2000) indicate how US citizens describe their ancestral roots.  The largest segment (15.2%) are of Germanic descent while only 7.2% are self-described Americans.  The map suggests a majority of US counties possess a plurality of citizens with Germanic descent.

These genealogical data can provide useful economic and business applications.  Incorporating social media with these demographics will enhance targeted marketing, client acquisition and sales cycle optimization.

In addition, Genealogists may also find this information quite valuable in presenting detailed historical information to their clients.

Source:  US Census Bureau, 2000

Source: US Census Bureau, 2000

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